宜家,：组装帝国

简介

　　IKEA is \un\
doubtedly one of the [wor.)ld ['s most su ^c/.ce]\!ssful,(.( enigmatic, a\%
n/d recognis;able global brands. La(s
*]t yea]\#r near=,ly 800 milli-on (p :eople in 49 co[?untri#@es vi)
s)ited #its stores, which had @-:a turnover $;@o=f more than £30 billion.　　In a ma`*-jor new three-.?pa^/]rt serie@s\(,

, ou

r c#
@am?eras exp?$`\l _@o)`re the world of IKEA, fro?!m! the, desi!#)gn studios? t?+ @*o factor
!i=\ es an/(# %d_$ store? s, !#for the very fir.: st(] time.　　Few com/*:panies can legit.i^=\mat;+ely cl\ ^a
@#im to shape the: way we live today.$ Fewer sti.ll inspire a cult-l)ike devo $tio@\n in customers a^nd em_;`ployees alike.
[But IKEA i!s _not li:.#]ke othe/r c`ompani
`es.　　The fa^mo/usly secretive
 S:wedish fu.rn`_iture r[\etailer![ is gu(^^ided by the .-]^]pri;_;ncip)le of creating?; 'the b:ett^er). e=`-veryday l
ife for/ the many people&#
[39#. Bu+t w[hat is the secr\?et#, to _.%i\ts succe^ss? How do @:es:: the machine of IKEA a
ffect the peo,\_ple^* who= work for it,+;@ and ho!w does its r$ [uthl_essly efficient ]@ %bu*siness `(model affect the wo^/ rld?